Lets us review Christian Lacroix again that bitterly to answer a curtain call, staff and tailor, needleworkers voluntary free for its work. Issued that the D&G location does not collect fees to him. The model is putting on the shoe free provides by Roger Vivier. Because Lacroix must for the hairstylist and the make-up artist from picks pockets, the latter also discounted to him. The local cafe also proposes the free supply backstage snack, the fruit and the mineral water. The designer used the stock the silk and the flower bud silk has manufactured the entire series, and to the management requested that allocated funds 15000 US dollars achievement to give the model the expense, but each model has charged finally only 50 euros symbolic fee. To here, has custom-made high-level has died. After Here sports brand “, Olympic Games” expansion 2008 Olympic Games let the human be lifelong unforgettable, regarding borrows the Olympic Games the swift development the Chinese domestic product sports brand, how after the Olympic Games did end, maintains the stable development and a better expansion, is the most important. Probably native place sports brand elder brother, is also only one at the Olympic Games with Nike, the Adidasi these international sports giant assumes stands like a tripod type Li Ning, obtained the huge harvest regarding Olympic Games’ huge investment. in 2009 the Li Ning group sells in the first half of the year amounts to 4,052,000,000 Yuan, the net profit grows 41.6% to 473,000,000 Yuan, speaking of the profit, Li Ning has surpassed world second big movement thing business Adidasi for the first time. But Li Ning has not satisfied this, a new entire aspect’s blueprint has suspended, from the international line into the network propaganda, had the greater dynamics investment.
Facing last year’s incomparable glory and this year other native place brand’s rise, Li Ning in comes to a stop in the market foundation, put the judgment compared to D&G others farther, faced the overseas market and the specialized domain makes great strides forward. Supports Sweden, the Spanish two Olympic Games delegations, as well as the Sudanese country track and field team, Argentine Country Basketball team’s Li Ningpai, at present through the local business agent in areas and so on Middle East, Spain and Vietnam carries on the sale, the preparation takes advantage of somebody’s authority seizes this part of markets. But in the October Li Ning overseas first exclusive agency starts doing business in Singapore, also announced that enters the overseas market officially. Simultaneously because sees Nike, Adidasi in the soccer, the basketball these domain’s formidable offensive and the percentage, Li Ning changes the judgment suits actually his place, according to the Chinese to the pingpong and the badminton this kind of country ball’s affection, has purchased the pingpong brand red double happiness and the badminton brand triumphant victory, this also enabled Li Ning to become few in number has been able to produce many kinds of specialized instrument’s domestically produced brands, in addition signed a treaty Aigle, Lotto and so on world famous brand, Li Ning was walking more than brands the internationalization path.
Li Ning simultaneously also saw the network huge energy, on the one hand continued to expand in the network the propaganda, 09 year organization “my Inner Shine” the activity let many people feel to a dissimilar Li Ning. Washes the valuable charm match, the freedom writes the station, unites the open-door policy horizon to develop the horizon to draft the chart activity, records you splendidly instantaneous. Then brings in the female student who likes to look good to struggle sends pastes, pastes the chart, becomes the website patron. The huge page view has given Li Ning’s network commercial city better foundation, the network sales volume also sustained growth. But favors the Internet prospect Li Ning, also invited IBM Corporation, helps to establish the new website to carry on the online exchanges specially, prepares to push to D&G the network sale the new peak.
In propagandizes and in the sale has innovation Li Ning, weeds through the old to bring forth the new equally in the design. The dress designing center elects in Hong Kong area, shoes’ design center in the US, the goal to become an internationalization sports brand the determination to can be inferred. Take the athletic shoes as the example, the Li Ning Company every year the turnover 3% will be used now in this just being established the Nike native place Portland’s design center, this family overseas designed the headquarters the population also by every year 30% scale increasing. 001 series which commended is broadly promotes Hong Kong to return, the Macao’s return and so on special theme limits the quantity the series, makes oneself characteristic the shoes culture.
